The Importance of Localizing Your Marketing and Advertising Efforts

Creating a brand identity that appeals to your audience and broadcasting it is hard work.  One of the essential elements of brand identity is cohesiveness, and you’ve probably concentrated a large percentage of your efforts on creating a unified message—as you should.  However, it’s important to recognize that message can all-to-easily get lost in translation if your content and social media communications don’t follow a strong localization strategy.

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Becoming a Techi (not a Trekki)

Today, everything is about the tech world. We live in a society where the trend is about the new gadget, the new iPhone version, the new app to add to your iPhone—the game is constantly upgrading and changing. The High Tech field is growing and expanding, and lots of people are jumping ship and swimming toward it to find success.

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5 Winning Tips For Sending A Perfect Cold Email

Sending cold emails is one of the cheapest ways to directly increase one’s network, and has one of the lowest barriers to entry.

You don’t need to know the right people or have the right job, or go to the right restaurants or golf courses.  You don’t need to live in the right neighborhood, or even in the same country.  So why don’t more people do it?  There are several reasons:

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The Best 11 Tools for Managing Your Social Media Activities

Social media presence has become vitally important, and maintaining it has become increasingly complicated as users embrace diverse social media platforms—many bloggers and online publishers find themselves juggling Twitter, Instagram, Facebook, Pinterest, Tumblr, and more.

On top of actually engaging with each of these accounts, they also need to manage them: track interactions and followers, determine the optimal times to post updates and comment, actually update and comment… it can become extremely overwhelming very quickly, and accounts become forgotten, abandoned, or simply evolve into graveyards of out of date content.

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4 WordPress Plugins Every Blog Should Be Using

Like many other online businesses, we also host our blog on WordPress. Here are 4 WordPress Plugins we recommend that you use on your WordPress website.

We have published some amazing content on our blog over the last year and a half, and we are always coming out with new and engaging content. Using WordPress for our blog was a real no-brainier, but the same cannot be said for the Plugins we are running. There is some serious competition in between WordPress Plugins, so we decided to compile the list of 4 plugins we use and the reasons behind our choice.

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An Amazing Guide to Writing Blog Post Titles

The difference between a good blog and a great blog, and between a great blog and an incredible blog, is attention to detail.

Choosing Blog Title

A good blog has:

  • Meaningful content
  • Engaging layout
  • Frequent updates
  • Charismatic tone

A great blog has:

  • Relevant, current, enticing content
  • Immersive layout
  • Up-to-the-minute updates on current information
  • Irresistible personality

Taking it up another notch to craft a truly incredible blog means finessing every detail.  This guide won’t (and really can’t—it would take a novel) explain every detail that needs attention in order to create an incredible reading experience when blogging.  What it will do is guide bloggers in the right direction when it comes to one of the most overlooked details in the industry: blog post titles.

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