No matter the device, we all want our websites to have sugar, spice, and everything nice.
But what does that mean in marketing terms?
Author: Orlee Gillis
Visual Storytelling Should Look Fabulous: Why GIFs Do the Trick
We always want to know the latest and the greatest. Lately, visual storytelling is dominating web platforms, with images and videos being redesigned in all directions. To name a few: The Wall Street Journal, ESPN, The Atlantic, and NASA. What’s inspired this makeover? The media at large, and companies in general, are looking to better connect with their customers — and the more dynamic their interactions, the better. And that’s where GIFs step in.