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Paul Jacobson

I am an experienced writer, content marketer and strategist with more than a decade's experience writing about relatively complex themes in plain terms that readers will find easier to understand.

Read more

  • The Challenges of Video Content Monetization
  • [eBook] Towards A User-Focused Monetization Strategy
  • 5 Ways Publishers Are Annoying Users (And How To Solve It)
  • 6 Ways Publishers Can Maximize Bids By Boosting User Engagement
  • Interview: Summing Up Digiday Programmatic Summit Europe 2017