News Highlights: Super Bowl Edition

Posted by Paul Jacobson on February 4, 2016February 4, 2016 Posted in Advertising, Case Studies, Social Marketing

The American Super Bowl is just around the corner and I thought I’d focus this week’s News Highlights on this mega advertising event (well, yes, sports too …). Sinead conducted a short case study on 2015’s more successful Super Bowl ads and published it earlier this week in a post titled “The Keys To Successful Super Bowl Ads”. With that, here is our news for this week for you.