We all have busy days with hands full of managing daily tasks of our business. Sometimes posting on Twitter or Facebook is the last thing on our mind. Social Media Marketing is one area that you should be careful of taking too many shortcuts with.
There are many tools you can use to automate almost all social media tasks that can help you maintain your social media presence, but this is not recommended for all tasks. Using social media automation is important, though, producing personal content will generate better results rather than using auto-replies or anything that is not human.